Apple says iPhone 17 'most popular ever' as sales soar
Apple reported a 17% growth in sales to $111bn in the first quarter, with iPhone sales being 'extraordinary' and the iPhone 17 being the 'most popular launch in Apple's history'. The company is set to update its Apple Intelligence AI product later this year.
Apple's sales grew 17% to $111bn in the first quarter, driven by strong iPhone demand. Sales in China rose 28% compared to the same period last year. Tim Cook, Apple's outgoing CEO, said the iPhone 17 was the 'most popular launch in Apple's history'. While sales of other Apple products remained flat, the new Macbook Neo saw 'off the charts' demand. Apple Intelligence, the company's AI product, will be updated later this year and integrated into Siri. Cook emphasized Apple's focus on user privacy in its AI approach, partnering with OpenAI and Google instead of building its own AI model.
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