Ascott Invests in AI-ready Infrastructure to Scale Agentic Commerce
Ascott Limited, a wholly owned lodging business unit of CapitaLand Investment, announced a push into AI-ready infrastructure to scale agentic commerce. The company is collaborating with Accenture, Amadeus, and EHL Hospitality Business School to advance this transformation.
Ascott Limited, a wholly owned lodging business unit of CapitaLand Investment, is investing in AI-ready infrastructure to scale agentic commerce. Ascott is collaborating with Accenture, Amadeus, and EHL Hospitality Business School to advance this transformation across digital architecture, distribution, and people capabilities. The company has already seen impact from its AI capabilities, including its digital concierge Cubby, which has supported over 900,000 guest enquiries since its launch in 2023. Ascott is redesigning workflows, improving inventory matching, and equipping its people to deliver heartfelt experiences. The company is tracking clear outcomes, including stronger booking values, greater efficiency, and improved AI visibility. Ascott has over 1,000 properties across 14 brands in over 230 cities.
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