Banijay Takes Immersive Experience ‘Luminiscence’ to Hamburg, Its Third German Location (EXCLUSIVE)
Banijay Germany is bringing the immersive experience 'Luminiscence' to Hamburg's St. Michaelis Church on July 2, making it the third German city to host the experience. 'Luminiscence' has attracted over one million visitors internationally since its launch in 2023.
Banijay Germany is bringing the immersive experience 'Luminiscence' to Hamburg's St. Michaelis Church in collaboration with French immersive producer Lotchi. Hamburg is the third German city to host 'Luminiscence', following Münster and Nuremberg. The experience will premiere on July 2 and transform the landmark into a landscape of light, sound, and history using 360° projection technology, innovative lighting effects, original music compositions, live singing, and organ music. 'Luminiscence' has attracted over one million visitors internationally since its launch in 2023, staging productions across cathedrals, churches, and historic landmarks in eight countries. The production will feature singer Lucia Duchoňová and organists Magne H. Draagen and Paul Fasang. Banijay Group has diversified into live events and sports, with its live experiences segment growing 18.2% last year.
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