China Moves to Regulate AI “Digital Resurrection” Industry Amid Ethical Concerns

China is introducing new regulations to oversee the rapidly growing 'digital resurrection' industry, which uses AI to recreate deceased individuals. The rules aim to address concerns around consent, authenticity, and national security.
China is tightening regulations on the 'digital resurrection' industry, which uses AI to recreate deceased individuals. The industry has grown rapidly, with the market valued at 4.1 billion yuan in 2024. The new rules require digital human content to be clearly identified as AI-generated and prohibit the creation of deepfake clones without consent. The regulations also ban services that offer virtual intimate relationships involving minors and content that could threaten national security. Violations could result in fines ranging from 10,000 to 200,000 yuan. The Cyberspace Administration of China has taken action against AI-generated deepfakes used to impersonate public figures, citing damage to the online ecosystem.
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