Dairy Queen rolls out voice AI for the drive-thru
Dairy Queen is expanding its use of AI voice technology in drive-thrus to over 25 states and Canadian provinces after successful pilot tests. The technology, provided by Presto, aims to improve order accuracy and efficiency.
Dairy Queen is rolling out AI-powered voice technology in its drive-thrus across over 25 states and Canadian provinces. The chain has been testing the technology, provided by Presto, at corporate stores and is now expanding it to select franchisees. The AI system has shown promising results, improving order accuracy and freeing up staff to focus on customers. Dairy Queen joins other fast-food chains like Bojangles, Carl's Jr./Hardee's, and Taco Bell in using AI in drive-thrus to enhance efficiency and sales. The technology can handle complex menus with over 1 million order combinations. While some consumers may be hesitant, Presto's CEO believes that acceptance will grow as the technology becomes more familiar.
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