Disney faces $5 million lawsuit over use of facial recognition data

A $5 million class-action lawsuit has been filed against Disney, alleging the company collects facial recognition data from adults and children at its California theme parks without proper notice or consent. The lawsuit claims Disneyland and Disney California Adventure Park began using the technology in April to verify tickets by comparing visitor photos with images taken when they first used their tickets or annual passes. While separate entrances exist for those opting out, the lawsuit argues this does not provide meaningful disclosure, as most visitors undergo scans unknowingly. Disney has not issued a public response to the allegations. The lawsuit highlights concerns over biometric data collection in public spaces, particularly for minors, without explicit consent or clear communication of its use. The technology’s implementation was designed to streamline entry processes, but critics argue it raises privacy and transparency issues. The case underscores growing legal scrutiny over facial recognition practices in commercial settings. The lawsuit follows broader debates about biometric data usage in public venues, with advocates pushing for stricter regulations on how companies collect and store such information.