Automotive

EXEED Debuts RX Concept at Brand Night, Marking a New Chapter in Its European Strategy as a Premium New Energy Technology Brand

Asia / China0 views1 min
EXEED Debuts RX Concept at Brand Night, Marking a New Chapter in Its European Strategy as a Premium New Energy Technology Brand

EXEED unveiled the RX Concept at its Brand Night event in Beijing, marking a new chapter in its European strategy as a premium new energy technology brand. The brand is expanding globally, with plans to enter several European markets by 2026.

EXEED held its Brand Night in Beijing, unveiling the RX Concept and showcasing its global expansion plans. The event was attended by over 200 dealers, industry partners, and media representatives from key global markets. EXEED has established a presence in 29 countries and regions, serving over 500,000 premium users. The brand is accelerating its global expansion with Europe as a strategic cornerstone, planning to enter markets including Poland, Norway, and Spain by 2026. The RX Concept features a design language called 'Perpetua,' created by designer Christos Pavlidis, and incorporates advanced technologies such as a programmable Intelligent Swarm Display. EXEED's global expansion is driven by its brand philosophy of Avant-Garde design, Performance, and Cutting-Edge Tech.

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