Founder Of The Week: John Cheney

John Cheney, founder of Workbooks CRM, overcame funding challenges after the financial crash to build a successful mid-market CRM and business application software company. He achieved long-term success by developing talent and prioritizing customer relationships.
John Cheney has over 25 years of experience in software, having founded and sold two previous companies. Frustrated with siloed tools, he created Workbooks CRM to provide a unified platform for mid-market businesses. After the financial crash, Cheney secured £9 million in funding from angel investors through the UK's EIS scheme. Workbooks expanded into the US market, landing major clients and attracting private equity investment. The company prioritizes customer relationships, achieving 110% Net Dollar Retention. Cheney's focus on delivering measurable business value drives Workbooks' success.
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