Global travellers shift to slower, immersive travel in South Africa
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Several countries, including Jamaica, Albania, Vietnam, and Morocco, are welcoming tourists with open arms, offering immersive and sustainable travel experiences. These destinations are shifting towards a more sustainable year-round model, with new airports and routes being introduced to encourage visitors to explore beyond the usual tourist spots.
Jamaica, Albania, Vietnam, and Morocco are among the countries welcoming tourists. Jamaica's tourism sector is recovering after Hurricane Melissa, with most hotels already reopened. Albania is reinventing itself as a Mediterranean hotspot, with a new airport set to open. Vietnam saw a 22% rise in tourist numbers last year and is targeting 25 million visitors this year. Morocco is adding 1.5 million airline seats and introducing new routes to encourage immersive and sustainable travel. These countries offer a range of experiences, from beach relaxation to cultural exploration.
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