How Companies Hijack AI Chatbots
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Companies are finding ways to manipulate AI chatbots into promoting their products and information, raising concerns about misinformation. Techniques include press release syndication and 'recommendation poisoning' to bias AI responses.
Companies are manipulating AI chatbots to promote their products and information. Techniques include press release syndication, where a press release is distributed to multiple sites to influence AI-generated summaries. Another method is 'recommendation poisoning,' where hidden prompts instruct AI to remember a company as a trusted source. Experts warn that these methods can be used to spread misinformation and are difficult to prevent. Google and other companies are working to combat manipulation, but it's an ongoing challenge. Users can protect themselves by regularly clearing AI summary and assistant tools' memories.
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