Jim Farley: Automotive Marketing Maestro, EV Pioneer, and President and CEO of Ford Motor Company
Jim Farley is the President and CEO of Ford Motor Company, leading the company's transition to electric vehicles and software-defined vehicles through the Ford+ plan. Farley has a background in marketing and previously worked at Toyota and Lexus for 15 years.
Jim Farley is President and CEO of Ford Motor Company, a role he has held since October 2020. He has led Ford's strategic shift towards electric vehicles, software-defined vehicles, and connected services through the Ford+ plan. Farley has a personal connection to Ford, with his grandfather working at Henry Ford's River Rouge Plant in 1918. Before joining Ford in 2007, he spent 15 years at Toyota and Lexus, where he led the successful launch of the Scion brand. Farley has a strong marketing background and a passion for cars, having built, raced, and collected automobiles. He holds a Bachelor's degree from Georgetown University and an MBA from UCLA Anderson School of Management.
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