Rivian Says It's Not Considering a Hybrid Model. Slowing EV Sales Suggest It Should Keep an Open Mind
Rivian remains committed to its battery-powered-only approach despite slowing EV sales and other automakers pivoting to hybrid vehicles. The company's CEO stated that Rivian is not planning to offer an extended-range electric vehicle or a series hybrid.
Rivian is sticking to its electric vehicle (EV) strategy despite a decline in EV sales and other automakers shifting towards hybrids. The company's CEO, RJ Scaringe, said last year that Rivian is not planning to offer an extended-range electric vehicle (EREV) or a series hybrid. EV sales fell 27% year over year in the first quarter of 2026, and many automakers, including Volkswagen, Ford, and General Motors, have adjusted their strategies. Ford discontinued its all-electric F-150 Lightning, and General Motors paused work on its next-generation electric trucks and SUVs. Rivian's R2, a smaller SUV starting at around $58,000, is expected to be its most important vehicle to date. A Pew Research survey found that 44% of potential car buyers are open to buying a hybrid, compared to 32% for EVs.
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