Ronda Rousey explains how women's MMA is yet to 'level up'
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Ronda Rousey believes women's MMA still needs to improve its promotional side, emphasizing the importance of storytelling and media engagement. Rousey and Gina Carano will face off in MVP's first MMA card on Netflix.
Ronda Rousey thinks women's MMA needs to 'level up' its promotional game. She and Gina Carano, both pioneers in women's MMA, will fight on MVP's first MMA card live on Netflix on May 16 at the Intuit Dome in Inglewood, California. Rousey believes that fighters should put as much effort into promotion as they do into fighting. She notes that many female fighters now are 'winging it' during media appearances, which shows. Rousey was a huge draw during her UFC time, selling over 1 million pay-per-view buys in title fights. She wants women to learn from her and Carano's experiences and understand that their job is not just to win fights, but to get people to watch them.
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