Thailand taps San Kamphaeng hot springs as a global wellness draw
Thailand is developing San Kamphaeng Hot Springs in Chiang Mai as a national wellness model, backed by Thai massage and herbal innovation. The project aims to create jobs, generate income for local communities, and attract quality tourists.
Thailand is positioning San Kamphaeng Hot Springs as a national wellness model. The Public Health Ministry, along with the San Kamphaeng Hot Springs subcommittee and the Government Pharmaceutical Organisation (GPO), has signed two memoranda of understanding to upgrade the hot springs operation. The agreements aim to develop a 'Thai Pho–Lanna Massage' course and introduce Thermal Wellness Standards for health-focused hot springs. Local personnel have completed a 450-hour course, giving them advanced vocational skills. The GPO will develop commercial products through research into mineral water and local herbs under the 'SANN by GPO' brand. The three-year partnership aims to develop San Kamphaeng Hot Springs into a learning institute and national model for thermal wellness, creating a new source of Thai soft power and strengthening health tourism in Chiang Mai.
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